Brent Hillier
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Episode 23 - Industry Influence Part 1: Has Media Gone Rogue?

8/17/2017

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The first part of our exploration into the Bike Industry's influence on Mountain Bike Advocacy we focus on Mountain Bike Media. Looking at two examples, the first, when things go wrong and the second, when things go right. Our first guest is Steve Sheldon, Trail Director for the Tri-Cities Off-Road Cycling Association. And finally, we hear from Ryan Dunfee, AddUp Community Manager at the Sierra Club.
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Front Lines MTB - Episode 23.mp3
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Music by Lee Rosevere

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Episode 22 - Marketing, Branding & Promotions: Interview with  Brandon Gallagher Watson of MORC

8/3/2017

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This episode we sit down with the Marketing Chairperson at the Minnesota Off-Road Cyclists, Brandon Gallagher Watson. Brandon lets us know just what the differences between Branding, Marketing & Promotions is and how your organization can find it's voice and deliver it to your various audiences.

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Front Lines MTB - Episode 22.mp3
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Music by Lee Rosevere

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    Front Lines

    A Podcast for the people that truly make mountain biking happen. Not the riders, racers, or product designers but the builders, advocates and the often forgotten Board Members of your local Mountain Bike Trail Association.

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  • Home
  • About
  • Media
  • Contact
  • Blog
  • Reference
    • Bike >
      • Mount Fromme
      • Mount Seymour
      • Cypress Mountain
      • Terrace, BC
      • Squamish, BC
      • Squamish
    • Ski >
      • Trip Planner >
        • Huts & Shelters >
          • Keith's Hut
          • Elfin Lakes
          • Red Heathers
        • Day Trips
      • Snowpack
      • Avalanche Videos
      • Avalanche Deaths
    • Hike
    • Weather >
      • North Shore
      • Whistler/Blackcomb
      • Squamish
      • Duffy Lakes
      • Manning Park
      • Mount Baker
      • Coquihalla Summit
      • Kitimat / Terrace
      • Web Cams
    • Gear >
      • Reviews
      • Ski Touring Gear List
      • Supporters
  • Podcast